Itamar Assumpção, born on September 13, 1949, in Tietê, São Paulo, Brazil, was a Brazilian singer. Growing up, he moved to Arapongas, Paraná at the age of 12 and developed an early passion for music, leaving accounting school to pursue drama and music performances. In 1973, Assumpção returned to São Paulo and began performing at Lira Paulistana, a key venue for the Vanguarda Paulista movement. His first recorded album, Beleléu, Leléu, Eu, was released independently in 1980. Throughout the 1980s and 1990s, Assumpção released several notable albums, including Às Próprias Custas S/A (1981), Sampa Midnight - isso não vai ficar assim (1983), and Intercontinental! Quem diria! Era só o que faltava!!! (1988). His music blended rock, samba, and funk with sharp social commentary. Assumpção's work was influential in the Brazilian independent and alternative music scenes. He passed away on June 12, 2003, from colorectal cancer.
