deeps, a Japanese pop group formed in 1997, was signed by Warner LDC after a series of auditions that highlighted their synchronized dance routines and vocal harmonies. Their debut single "Love is Real" was released in March 1998, reaching Number 12 on the Oricon weekly singles chart and establishing the group as a fresh presence in the J‑pop scene. In July 1998, deeps released their first studio album Lovely!, which peaked at Number 7 on the Oricon albums chart and included tracks such as "Happiness" and "Virgin Love". The album’s success was complemented by a nationwide promotional tour that saw the group perform on popular music programs.In mid‑1999 the group changed producers and rebranded as dps, adopting a eurobeat style that aligned with contemporary trends. Under the new name, they issued singles like "Happiness" and "Virgin Love", and a holiday compilation Teen's Heaven in 2000, which reached the top 30 on the compilation charts. Despite these efforts, the group’s chart positions declined, and Warner LDC released a second compilation, Best Selection, in early 2001 as a farewell release. dps issued one final independent single in mid‑2001 before the group disbanded in 2002. deeps’ Lovely! remains their only top‑10 album, and the single "Love is Real" is documented as a notable J‑pop track of the late 1990s.
