King Chase creates music for those who look only to themselves for motivation. He uses his own sound, and unique beat selection to captivate audiences from various walks of life. With no direct peer comparison or target demographic, King Chase dwells in a realm all his own, by choice. Off the first listen, you will notice the lack of gaudy hooks, standard rap structure & the usual content found in most music today. Although he has those in his arsenal, he prefers a more direct approach in recent projects. His verses tend to come off as healthy conversations. Lyrics full of wisdom from that veteran persona at your local barber shop. The one that always had a"jewel" to drop, or some game to be told.. That is what you get, from a King Chase recording.