South, artist and music producer originally from Mendoza, Argentina, stands out for the authenticity and depth of his music. With a clear focus on conveying emotions and providing the audience with the opportunity to identify with the subtlest details of his compositions, South has created a unique sonic space.
His work translates into a constant search for tranquility and happiness, manifested through his songs, where each moment is a genuine expression of his personal experiences and his perspective of the world.
Innovative in his creative approach, South has developed a unique format called "South Time." This method involves working on his songs in groups, as if it were an album, but with the uniqueness that each song is released as a single every two weeks. This approach provides a continuous and exciting experience for listeners, who can immerse themselves in the unique narrative of each track as it unfolds over time.
Beyond geographical boundaries, South's music aims to reach every corner of the world, which is why he collaborates with artists from other countries. He invites the audience to be part of his community, sharing thoughts and emotions as they embark together on a musical journey that transcends the conventional.