If you like Sting/Damien Rice, you'll love what's next!
Black Creek Reign is a genre-fluid experience that beckons back to the glory days of artistic freedom and non-conformity. This multi-instrumental trio crafts a sound that blends reggae, funk, pop and everything in between, for a unique sound that belongs in both 1965 and 2021. BCR debuted their first studio EP (Excommunicado) to high praise from critics across the Canadian Music Scene. Following that success, they ended the year with the single release "Culture Shock" which rocketed to 20,000 plays in a month.
After surprising their fans with a Christmas release All I Ever Wanted (This Year), they were lucky enough to have connected with local sensation Danny Fernandes for their first release in 2021 "You and I". This dance-pop track once again pushes the boundaries on what BCR is capable of creating, and they were grateful that after hearing a demo, Danny agreed to be on the track.
Their latest single is actually (finally) a cover of one of their most requested live songs, Valerie. Originally done by The Zutons and achieving further popularity with Amy Winehouse and Mark Ronson version. This version blends pop, soft rock, and soul, creating a unique but familiar fusion of sounds you've come to expect from Toronto's own genre-fluid movement. Now, they're closing out 2021 with something softer than you may expect, and if you're a fan of Sting, Damien Rice, or Hozier, you'll want to stay tuned!
